Wendy Feik Pinkerton

Senior Manager, Industry Relations at Zoetis

Wendy Feik Pinkerton, Head of U.S. Industry Relations, works with Zoetis colleagues and stakeholders to ensure choice related to animal health products, services, solutions and a robust future for Zoetis customers. She provides oversight and management for Zoetis membership and sponsorship of livestock and petcare industry organisations. Wendy also directs internal communications to colleagues about regulatory, legislative, industry, and food chain issues.

Prior to joining Zoetis in January 2017, Wendy was a founding senior partner and founding member of Demeter Communications where she helped agricultural producers and those throughout the food chain understand the methods, motivations and complexities of getting safe, high-quality food from farm to table.

Wendy began her communications career as an editor at Drovers Journal, and later as the research communications expert for the National Live Stock and Meat Board. There, she led response teams addressing seminal industry issues, including E. coli O157:H7 and bovine spongiform encephalopathy (BSE).

Wendy is an agricultural producer at heart and by birth. She grew up on her family’s Illinois farm where they raised swine, cattle, soybeans, corn and hay. She earned a Bachelor of Science degree in agricultural communications from the University of Illinois and a Master of Science in animal science/meat science from the University of Florida.